Lowe's - Spring is Calling

A series of DIY GIF animations released throughout the whole of spring across Lowe's social media platforms.

Here's a very small sample from almost 200 GIFs that were created for the campaign.


Director & Designer - James Curran

Agency - BBDO New York

Production Company - Partizan

Producer - Alex Halley

Production Manager - Leo Green

Animator - Chris Lloyd

Client - Lowe's